Business Report

Data Analytics by the Numbers

A look at the trends that are making “big data” so big.

This month, Business Impact explored how leaps in technology are enabling countless data mining possibilities. The challenge facing companies is to figure out how to crunch the numbers so they can better serve their customers. One way of trying to solve this challenge is by tapping software, such as “business intelligence” applications.

Source: Gartner

When IBM recently asked 3,000 chief information officers what they sought most, 83 percent said data-analysis technologies were a top priority.

As we saw in the first story this month, data analysis has taken off largely because the cost of storing information has become nearly negligible. “Enterprise disk” refers to large storage drives used in data centers.

Source: Credit Suisse and Gartner

A recent report (PDF) from the McKinsey Global Institute, citing figures from IDC, examined which sectors of the economy have stored the most data, in petabytes.

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Next in this Business Report

Understanding the Customer

The increasing power of data analysis technologies is giving companies more opportunities to understand what their customers want and need. Whether they’re scouring transaction records and Web clicks or newer sources of information, such as physical data from sensors and smart phones, companies are trying to improve their customer service and increase sales. The challenge is in choosing which data to crunch and how to act on the results. Throughout May, Business Impact will explore the technologies behind this new wave of data analytics and offer case studies of these ideas in action.

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