Apple and Google Vie for Mobile Ads
It’s been a huge week in the mobile space, with AT&T announcing Android-based smart phones, Google launching its own Nexus One smart phone, and Apple acquiring mobile ad company Quattro Wireless.
The last move is particularly interesting; the roughly $300 million deal marks Apple’s first foray into advertising, placing it directly in competition with former (rumored) partner Google in the mobile ad market. In November, Google agreed to purchase AdMob, another mobile advertising network, for $750 million. That deal has raised eyebrows in some circles, since Google already dominates Web advertising. Indeed, watchdog groups have already sparked an intensive review of the deal by the U.S. Federal Trade Commission.
Google is quickly developing into an actual Internet hegemony; remember, we’re only four years from the predicted Google World Domination. This video was largely viewed as a joke when it was released in 2004, but it’s fascinating to look back and see how eerily prescient some of it seems–and how much of it is being actively argued about now, especially the future of journalism.
Keep Reading
Most Popular
Geoffrey Hinton tells us why he’s now scared of the tech he helped build
“I have suddenly switched my views on whether these things are going to be more intelligent than us.”
ChatGPT is going to change education, not destroy it
The narrative around cheating students doesn’t tell the whole story. Meet the teachers who think generative AI could actually make learning better.
Meet the people who use Notion to plan their whole lives
The workplace tool’s appeal extends far beyond organizing work projects. Many users find it’s just as useful for managing their free time.
Learning to code isn’t enough
Historically, learn-to-code efforts have provided opportunities for the few, but new efforts are aiming to be inclusive.
Stay connected
Get the latest updates from
MIT Technology Review
Discover special offers, top stories, upcoming events, and more.