Hello,

We noticed you're browsing in private or incognito mode.

To continue reading this article, please exit incognito mode or log in.

Not a subscriber? Subscribe now for unlimited access to online articles.

Connectivity

Oculus Rift Gets a Price Tag: $599

Oculus’s price for its first consumer virtual-reality headset may influence how others price theirs.

Facebook-owned Oculus announced Wednesday that it’s selling its first consumer virtual-reality headset, Rift, for $599. For some buyers the price tag will be just a portion of the overall price, though, as you may need to shell out for a powerful PC to which it will be tethered.

The virtual-reality market is still small, but it’s growing quickly with companies like Oculus and HTC releasing powerful consumer headsets in the coming months. As the first of these slated to hit the market this year, the Rift’s price could help influence how other companies will sell theirs.

Oculus started letting people preorder the device through its website on Wednesday as well; it won’t start shipping to buyers until March 28. Oculus also said it will sell Rift through some retailers in April.

Starting in February, Oculus will let people preorder a Rift headset along with a PC that will work with it; these will start at $1,499.

The Rift comes with an Xbox One wireless controller, as well as a remote control and a game called Lucky’s Tale (those who preorder it get an additional game as well). Oculus said its Oculus Studios will roll out over 20 games for the device this year, including a version of the music game Rock Band.

Learn from the humans leading the way in VR at EmTech Next. Register Today!
June 11-12, 2019
Cambridge, MA

Register now
More from Connectivity

What it means to be constantly connected with each other and vast sources of information.

Want more award-winning journalism? Subscribe to MIT Technology Review.
  • Print + All Access Digital {! insider.prices.print_digital !}* Best Value

    {! insider.display.menuOptionsLabel !}

    The best of MIT Technology Review in print and online, plus unlimited access to our online archive, an ad-free web experience, discounts to MIT Technology Review events, and The Download delivered to your email in-box each weekday.

    See details+

    12-month subscription

    Unlimited access to all our daily online news and feature stories

    6 bi-monthly issues of print + digital magazine

    10% discount to MIT Technology Review events

    Access to entire PDF magazine archive dating back to 1899

    Ad-free website experience

    The Download: newsletter delivery each weekday to your inbox

    The MIT Technology Review App

  • All Access Digital {! insider.prices.digital !}*

    {! insider.display.menuOptionsLabel !}

    The digital magazine, plus unlimited site access, our online archive, and The Download delivered to your email in-box each weekday.

    See details+

    12-month subscription

    Unlimited access to all our daily online news and feature stories

    Digital magazine (6 bi-monthly issues)

    Access to entire PDF magazine archive dating back to 1899

    The Download: newsletter delivery each weekday to your inbox

  • Print Subscription {! insider.prices.print_only !}*

    {! insider.display.menuOptionsLabel !}

    Six print issues per year plus The Download delivered to your email in-box each weekday.

    See details+

    12-month subscription

    Print magazine (6 bi-monthly issues)

    The Download: newsletter delivery each weekday to your inbox

/3
You've read of three free articles this month. for unlimited online access. You've read of three free articles this month. for unlimited online access. This is your last free article this month. for unlimited online access. You've read all your free articles this month. for unlimited online access. You've read of three free articles this month. for more, or for unlimited online access. for two more free articles, or for unlimited online access.