Hello,

We noticed you're browsing in private or incognito mode.

To continue reading this article, please exit incognito mode or log in.

Not an Insider? Subscribe now for unlimited access to online articles.

Rachel Metz

A View from Rachel Metz

Dropbox Gets Bigger and Bigger

The cloud storage startup has doubled its users in the last year, and is aggresively pursuing business customers.

  • November 13, 2013

As tech CEOs are wont to do when they have assembled journalists for an announcement, Dropbox CEO Drew Houston rattled off several data points about his company’s growth on Wednesday at an event to introduce the company’s new business-centric cloud storage offering. Among the facts and figures, two stood out: Dropbox now has 200 million users, Houston said, and over four million businesses are using it in some way.

That’s tremendous growth for a company that Houston cofounded in 2008 in order to make it easier to work anywhere without having to rely on remembering to bring a thumb drive. A year ago, the company had 100 million users and it figured there were then over two million businesses using it. These days, Houston said, more than 97 percent of the Fortune 500 are on Dropbox (though, this likely includes rogue employees whose IT departments haven’t officially sanctioned their use of the service).

The event was staged to unveil a change to the company’s Dropbox for Business service, which now allows workers to easily sync both their company and personal Dropbox folders on the same computer. Previously that involved having to log out of one account and log back in with another.

The move makes a lot of sense. If the company wants to keep growing, it has to keep innovating. The timing couldn’t have been better: at the same time, Amazon was introducing a competing enterprise service called Amazon WorkSpaces at its Amazon Web Services conference, AWS re:Invent in Las Vegas.

Want to go ad free? No ad blockers needed.

Become an Insider
Already an Insider? Log in.
More from Connectivity

What it means to be constantly connected with each other and vast sources of information.

Want more award-winning journalism? Subscribe to Insider Plus.
  • Insider Plus {! insider.prices.plus !}*

    {! insider.display.menuOptionsLabel !}

    Everything included in Insider Basic, plus the digital magazine, extensive archive, ad-free web experience, and discounts to partner offerings and MIT Technology Review events.

    See details+

    Print + Digital Magazine (6 bi-monthly issues)

    Unlimited online access including all articles, multimedia, and more

    The Download newsletter with top tech stories delivered daily to your inbox

    Technology Review PDF magazine archive, including articles, images, and covers dating back to 1899

    10% Discount to MIT Technology Review events and MIT Press

    Ad-free website experience

/3
You've read of three free articles this month. for unlimited online access. You've read of three free articles this month. for unlimited online access. This is your last free article this month. for unlimited online access. You've read all your free articles this month. for unlimited online access. You've read of three free articles this month. for more, or for unlimited online access. for two more free articles, or for unlimited online access.