Over in Los Angeles, a 30-year-old law school student named Amir Vatan is about to release what he claims to be the ultimate sex machine. And he’s got the biggest players in the adult entertainment industry behind him.
Amir runs High Joy - a start-up that’s just completed the iVibe, a sex toy controlled via the Internet. One person plugs in on one side, while the person on the other end controls the vibrations. Vivid Video and Doc Johnson, the biggest sex toy manufacturer in the business, think the iVibe is more than just a remote controlled vibrator. They think it’s the Pong of sex machines - a first step in the next generation of interactive adult entertainment. And they’re rolling it out next month.
But while sex toys are a multimillion dollar business (mainstreamed by shows like Sex and the City), they’re also an increased source of controversy. Just this summer in Alabama, three judges in the 11th U.S. Circuit Court of Appeals upheld its ban against the sale of sex toys, stating that the Constitution does not include a right to sexual privacy.