Business Reports

Learn how new technologies are affecting industry, transforming companies, disrupting markets, and changing how we work.

February 2012

The Youth Effect

Digital natives are the young people who grew up with the Web. Now they’re disrupting it. This month, Business Impact explores the expectations and challenges of “generation tech”—the twentysomethings who are putting their own twist on the ways that technology gets turned into products. From Internet protests to crowdsourced capital and do-it-yourself biologists working at home, young people are throwing today’s technology business models and institutions into question.

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