Business Reports

Learn how new technologies are affecting industry, transforming companies, disrupting markets, and changing how we work.

November 2011

The Business of Games

Long a multibillion-dollar industry in their own right, video and computer games are now affecting a broad range of businesses. The appetites of game players are driving social and mobile technologies. Games are being used to train and manage employees, as well as to encourage customer loyalty and reduce health-care costs.

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