Facebook will demand more information about organizations seeking to run political ads starting in mid-September.
Such as? Businesses and nonprofits will have to provide a tax-registered organization identification number, while government advertisers will have to provide a web domain or email address ending in .gov or .mil. Parties and political action committees will be required to hand over their Federal Election Commission identification number, Facebook said in a blog post.
Record-keeping: Facebook already requires some information from organizations seeking to run ads on politics in the US, including identification to confirm who they are and where they are located. They also must place a “paid for” disclaimer on ads. However, this system has repeatedly been shown to be unfit. Vice magazine managed to buy ads “paid for” by Mike Pence and ISIS, while Mother Jones showed that the disclaimers are lost when content is shared: a huge loophole.
The bigger picture: Facebook was forced to act as evidence amassed that it had displayed ads during the 2016 US Presidential election campaign and the UK's EU referendum paid for by Russian groups trying to sow discord. We still don’t fully understand the impact of Facebook advertising on elections, and it still hasn’t released data to researchers trying to establish the facts, despite promising to back in April.
Sign up here for our daily newsletter The Download to get your dose of the latest must-read news from the world of emerging tech.
Humans and technology
Unlocking the power of sustainability
A comprehensive sustainability effort embraces technology, shifting from risk reduction to innovation opportunity.
Drive innovation with a tech culture of ‘connect, learn, and apply’
Offer an ongoing curriculum that aligns to strategic priorities and the latest technology to drive innovation, productivity, and social-good efforts.
People are worried that AI will take everyone’s jobs. We’ve been here before.
In a 1938 article, MIT’s president argued that technical progress didn’t mean fewer jobs. He’s still right.
Building a data-driven health care ecosystem
Harnessing data to improve the equity, affordability, and quality of the health care system.
Get the latest updates from
MIT Technology Review
Discover special offers, top stories, upcoming events, and more.