About 40% of Europe’s “AI companies” don’t use any AI at all
A surprising number of firms are jumping on the artificial-intelligence bandwagon—without actually investing in any AI.
What? Yes, I’m afraid so. MMC Ventures, an investment firm in London, looked at 2,830 European companies that claim to make use of AI. It found that a whopping 40% of them are not using any machine learning, a field of AI that has taken off in recent years both academically and commercially.
Numbers game: One company singled out in an article in the FT ($) said it was gathering “data and knowledge to enable the implementation of AI.” That’s pretty embarrassing, but also hardly surprising. The report claims that “AI-focused” startups receive 15% more funding on average, so it’s going to be pretty tempting to stretch the definition a little.
AI or not AI? Another problem, of course, is that “artificial intelligence” refers to a huge field of academic research. So it can be used to refer to the most basic forms of software automation or the kind of advanced machine learning seen in AlphaGo. This makes it a lot easier for companies to convince investors—and perhaps themselves—that they are involved in AI.
To get the real lowdown on AI, you should sign up for our AI newsletter The Algorithm. To have it directly delivered to your inbox, sign up here for free.
Deep Dive
Artificial intelligence
DeepMind’s cofounder: Generative AI is just a phase. What’s next is interactive AI.
“This is a profound moment in the history of technology,” says Mustafa Suleyman.
Deepfakes of Chinese influencers are livestreaming 24/7
With just a few minutes of sample video and $1,000, brands never have to stop selling their products.
AI hype is built on high test scores. Those tests are flawed.
With hopes and fears about the technology running wild, it's time to agree on what it can and can't do.
You need to talk to your kid about AI. Here are 6 things you should say.
As children start back at school this week, it’s not just ChatGPT you need to be thinking about.
Stay connected
Get the latest updates from
MIT Technology Review
Discover special offers, top stories, upcoming events, and more.