Apple’s latest ads for its smart watch have rap music, dancing, and running in the rain. What they don’t say is what Apple Watch actually does. The answer by now is plain: not nearly enough to make it as popular or profitable as smartphones. During 2016, sales of the Apple Watch were anemic, according to IDC. Competitors started giving up, too: Motorola put off further releases of its Moto360 watch “indefinitely” and category pioneer Pebble said in December it would stop “promoting, manufacturing, or selling” its watches, too. One reviewer at Engadget summed up his feelings about the Apple Watch: “I mean, I’d never wear one.”
Investing in people is key to successful transformation
People-related factors like talent attraction and retention and clear top-down communication will determine whether your transformation progresses or stalls.
Work reinvented: Tech will drive the office evolution
As organizations navigate a new world of hybrid work, tech innovation will be crucial for employee connection and collaboration.
The way forward: Merging IT and operations
Digital transformation in any industry begins with bridging the gap between two traditionally separate teams.
Be a good example
"It was in the newspaper, but the towers fell the next day, and what I’d done was quickly lost."
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