Skip to Content
Uncategorized

How the Chinese Smartphone Market Shapes the Battle for Global Dominance

Google’s mobile operating system is particularly dominant in China’s rapidly growing smartphone market.
September 21, 2012

Google’s Android has gained a sizable advantage over Apple’s iOS in the fight for worldwide smartphone operating system market share, thanks in no small part to its dominance of China’s market, which is expected to surpass the United States this year as the world’s largest for smartphones.

The first chart above shows that while Apple has been steadily gaining Chinese market share over the past four years, Android’s market share has skyrocketed from under 20 percent in 2010 to over 75 percent in the first half of this year. The second chart shows how rapidly the market has grown since 2008. That year, 11 million total smartphones were shipped to China. Eighty million were shipped just in the first half of this year.

Android has been bolstered by Samsung, which IDC reports shipped more total phones in this year’s second quarter than the next seven Android vendors combined. Samsung has had particular success in fast-growing markets like China by offering a range of models that are much less expensive than the iPhone (see “With Smartphone Sales, Samsung is Already Pulling Ahead of Apple”).

IDC expects China to account for 26.5 percent of all smartphone shipments this year, compared to 17.8 percent for the U.S. The third largest market is the United Kingdom, at 5.3 percent.

Keep Reading

Most Popular

AGI is just chatter for now concept
AGI is just chatter for now concept

The hype around DeepMind’s new AI model misses what’s actually cool about it

Some worry that the chatter about these tools is doing the whole field a disservice.

Hoan Ton-That, CEO of Clearview AI
Hoan Ton-That, CEO of Clearview AI

The walls are closing in on Clearview AI

The controversial face recognition company was just fined $10 million for scraping UK faces from the web. That might not be the end of it.

Europe's AI Act concept
Europe's AI Act concept

A quick guide to the most important AI law you’ve never heard of

The European Union is planning new legislation aimed at curbing the worst harms associated with artificial intelligence.

Stay connected

Illustration by Rose WongIllustration by Rose Wong

Get the latest updates from
MIT Technology Review

Discover special offers, top stories, upcoming events, and more.

Thank you for submitting your email!

Explore more newsletters

It looks like something went wrong.

We’re having trouble saving your preferences. Try refreshing this page and updating them one more time. If you continue to get this message, reach out to us at customer-service@technologyreview.com with a list of newsletters you’d like to receive.