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MIT Technology Review

Guerrilla Webfare: Unauthorized "Brand-jacking" Videos

Fernando Motolese of guerrilla video shop Kamikaze Nerds in Sao Paulo, Brazil explains why he engages in Internet spoofs, brand-jacking and anti-marketing antics.

Fernando Motolese of guerrilla video shop Kamikaze Nerds in Sao Paulo, Brazil explains why he engages in Internet spoofs, brand-jacking and anti-marketing antics.