Last week, we wrote about speculation that Twitter could be used to improve web search. One of the people I talked to for that story was Danny Sullivan, editor at Search Engine Land. Sullivan recently conducted an informal survey looking at how Twitter users search for information. On Friday he posted the results.
Here’s a summary:
- Half of all users ask a question using Twitter at least once per week.
- 40% say they are are “usually” satisfied with the answers they get.
- Nearly half of all users say they ask questions on Twitter either because they trust their friends (or followers) more than normal search results or because they are seeking expert answers.
- 40% say they use Twitter to find out about “real time” issues or to get a variety of opinions.
- Nearly 70% say that the questions they ask are related to computers or the internet; 44% asks questions about Twitter; 41% ask about shopping or products.
- Only 4% of users say they could give up a traditional search engine for Twitter.
DeepMind’s cofounder: Generative AI is just a phase. What’s next is interactive AI.
“This is a profound moment in the history of technology,” says Mustafa Suleyman.
What to know about this autumn’s covid vaccines
New variants will pose a challenge, but early signs suggest the shots will still boost antibody responses.
Human-plus-AI solutions mitigate security threats
With the right human oversight, emerging technologies like artificial intelligence can help keep business and customer data secure
Next slide, please: A brief history of the corporate presentation
From million-dollar slide shows to Steve Jobs’s introduction of the iPhone, a bit of show business never hurt plain old business.
Get the latest updates from
MIT Technology Review
Discover special offers, top stories, upcoming events, and more.