Meta-Sharing or Free Advertising?
According to an article in the New Scientist, the music industry has developed a new “legitimate“ file-sharing solution. Uh oh is right. Called the Content Reference Forum or CRF, the standard allows people to trade files over the existing P2P networks about, say, the new Britney Spears single, but not traffic in the copy-protected ditty itself. Once received, that file could then be used by a consumer to suck down the song legally from a so-called “Content Reference Server.” The referrer would get some kind of payback from the record label that could later be cashed in toward other merchandise.
This isn’t file-sharing, it’s viral marketing with payola attached. The Universal Music Group, founder of the Forum, is trying to milk the peer-to-peer culture as a new kind of free advertising system. But who’d want to download a 13-year-old’s shrill endorsement of the new Offspring CD besides the kid’s mother? If anything, the only way this technology might fight piracy is by duping the people who mistakenly downloaded a referral instead of a song.
The inside story of how ChatGPT was built from the people who made it
Exclusive conversations that take us behind the scenes of a cultural phenomenon.
How Rust went from a side project to the world’s most-loved programming language
For decades, coders wrote critical systems in C and C++. Now they turn to Rust.
Design thinking was supposed to fix the world. Where did it go wrong?
An approach that promised to democratize design may have done the opposite.
Sam Altman invested $180 million into a company trying to delay death
Can anti-aging breakthroughs add 10 healthy years to the human life span? The CEO of OpenAI is paying to find out.
Get the latest updates from
MIT Technology Review
Discover special offers, top stories, upcoming events, and more.