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July/August 2008

The Future of the Web

Continued from page 1

By Kristina Grifantini

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Marc Benioff
Founder and CEO of Salesforce.com; San Francisco

"The future of the Web will all be about developer empowerment. We have seen the Web disrupt and dis­intermediate content and commerce, and now software development is next. Companies such as Salesforce.com, Google, and Amazon are making it possible to create and run powerful business applications in the cloud, and that will change the economics of the software industry forever."

James Pearce
Vice president of technology at ­dotMobi; Dublin, Ireland

"The mobile Web. In 10 years' time we will look back at those quaint few years when our online experiences required us to sit at a lonely keyboard and screen. You don't have to sit by a hi-fi to listen to music in the 21st century. Why should you have to sit at a PC to use the Web?"

Mohit Hira
Director at ­Indiatimes.com; Gurgaon, India

"Web 2.0 and social networking are the latest fads in India, like the rest of the world. But here there is also a quiet--almost underground--movement to incubate new ideas specifically relevant to the Indian user's needs. From languages to mobile applications, we will see adaptations of existing sites and platforms that will appeal to Indian youth. Cricket, movies, and music are likely to be the three cornerstones on which most of the Web will evolve."

Erik Hersman
Cofounder of Usha­hidi and author of the blog Whiteafrican.com; Orlando, FL, and Nairobi, Kenya

"The future of the Web in Africa is the mobile phone. SMS and voice will be used to augment existing social networks, empower trade, and increase information sharing. While there will be continued development in the traditional Web space as data networks become more robust, the true explosion will only come on a ubiquitous and affordable device."

Mohamed Nanabhay
Head of new media at Al Jazeera; Doha, Qatar

"In the Middle East, the Web has allowed a wider spectrum of voices to be heard in a region where the media has traditionally been tightly controlled by governments. I expect this characteristic of the Web--its ability to amplify the voices of those who could not be heard--to become more significant, and the Web's impact upon society to grow, as Internet and mobile penetration increase and the online ad market matures. There will be an explosion of ­activity on the Web over the next decade, driven by the region's youth boom."

Jonathan Abrams
Founder of Socializr and Friendster; San Francisco, CA

"In five to ten years, we will all have chips in our brains. When you look at someone's face on the street, your Google Brain software will automatically call up every embarrassing photo of them from ancient websites such as Flickr, Facebook, and MySpace; list all mutual friends; and remind you of the person's annotated bio. As a response to the perceived slowness and verbosity of antiquated services like Twitter, people will send everyone they know nanobursts of information about anything they might do or think before they actually do or think it. Every website, blog, and social-networking profile will include an aggregated feed from every other website, blog, and social-networking service, resulting in an exponential and infinite length of repeated content on every possible site, overloading our brain chips and causing frequent nosebleeds and occasional cerebral hemorrhage."

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July/August 2008

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Comments

  • future of the web
    bigrobhollins on 06/23/2008 at 10:07 AM
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    i see a web of complete security and availability.  the speeds, apps, and general technology of a future wherein we have at our disposal termnals and devices to access and work-with all sources of data pertinent to our individual lives; forever growing and maturing.  i see ipod and the like disapperaing into our phones while the radio and tv become universally present and tunable to our own like. a massive generator of revenue, as it is, the web will only add more color to life across the spectrum of earthly existence.
    Rate this comment: 12345
    • Re: future of the web
      z0rr0 on 06/23/2008 at 10:47 AM
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      I fear a web serving greed and power. Greed via charges for non-value transactions by the billions and incomprehensible complexity imposed on naive customers. Power, primarily governments, through increasingly intrusive data accumulation and controls on the public agenda. What I fear most is not the risk of these, but our apparent acquiescence to both.
      Rate this comment: 12345
  • The Future is Intelligence
    rkimbrell on 06/23/2008 at 11:09 AM
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    In a recent editorial in New Scientist (http://www.newscientist.com/channel/opinion/mg19826585.300-comment-dont-expect-et-to-look-like-us.html) Steve Dick commented that we shouldn't expect ET to look like us.  Since we have only one example of intelligent live to go by, we naturally expect ET to look (and think) like us.  He suggests we widen our horizons and think about the possibilities of intelligence in a broader perspective.  Another comment in the current issue of Wired got me thinking about this.  Links in the Web have some similarities to brain synapses - the more links there are to a page or site, the "stronger" the connection.  This is the basis for Google's search algorithm (and we know what junk that can retrieve).  However, there are some features that are coming to the Web that might change that.  First is ontology-based Web 2.0 where retrieval might be orders of magnitude better (assuming Web 2.0 actually arrives). 

    At the moment, I'd put the Web's intelligence at the level of, say, a primitive worm - though it lacks a worm's motivation to eat and procreate.  Perhaps if we consider ourselves as part of that intelligence some kind of motivation could be inferred.  The Web, then, would be a symbiotic organism existing as a hive-mind with us as the providers of sustenance and procreation. 

    The Web lacks other features of higher intelligence as well.  For example, we have a memory mechanism that allows us to recall past events and envision the future (this is the same mechanism for both functions).  We have sensors that can see and interpret light, sound, and other features of our environment.  The Web has only a rudimentary ability to see and hear - say like a frog, which can sense movement and track changes in a scene.  Well, maybe the Web isn't as good as a frog - back to the worm.  However, give Google and the universities a chance and we'll have features on the web that can interpret pictures.  With an ontology and speech recognition perhaps we'll have speech understanding.  Here, then, would be a couple of sensors that could operate in cyberspace, at least, and real-space as well. 

    The Web is evolving.  SkyNet is nigh.
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    • Re: The Future is Intelligence
      Shiladie on 06/23/2008 at 12:10 PM
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      Interesting extrapolation in that article, I'm of the camp hoping it does develop it's own intelligence, hehe.
      anyways, it is interesting to see the different known faces of the industry speaking out to what they believe will come of the future.  It will definitely be an interesting next 10 years for the community of the internet.
      Rate this comment: 12345
  • Danger ahead
    aquiles on 06/23/2008 at 3:05 PM
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    Stallman is absolutely right, vendor lock-in could become an unimaginable nightmare as people upload their data onto servers and there's nothing that protects them from any misuse of their data or even to the kidnapping of it from providers. Just think about this scenario: "Thank you for using our service. Starting today we'll begin charging $200-a-month per account. If you wish to access your data again click here and have your credit card ready."

    The Web as a platform is a great idea but beginning from the AMP stack and all the way into the programs and scripts that generate the Web services that power the Web as a platform, everything must be open and free.

    Beyond that, users should always be able to recover their data from any server at will and wipe it out too.
    Rate this comment: 12345
  • Web OS, Giant data graph, openness
    vinaymodi on 07/17/2008 at 11:17 AM
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    I read the views of great technology thinkers here. Without considering myself into that category, I would also like to say something as I see the Internet world evolving: In next 5 to 10 years, we may see cloud computing coming up more effectively and democratization of services by creating technology platforms for people to create their own applications. We may see the emergence of Web OS by the same cloud computing companies and research institutes. This can be visualized and compared with the best practices in off line businesses: keeping the inventory with somebody else and focusing on the core business and reducing cost (keep your data and processing part with somebody else and focus on delivering the services at lower cost).

    Semantic Web will be taken more seriously and will be understood much better by ordinary web developers and therefore, data will be connected in intra and inter cloud computing system. Linked open data will become the choice of many more web developers and in fact the corporates and Government departments. A much better connection and understanding of Web OS, Cloud computing, and Linked open data will evolve. Voice based services will be taking major leap, connecting to services through voice over mobile will become easy and reality. Several innovative applications will emerge in this field and will take technology to deeper parts of the world where people are illiterate or have language barriers. Voice enabled browsers will replace the current browsers. Sites like Wikipedia will be taken as the topic/subject dictionary.

    Regards,
    Vinay Modi
    www.voicepitara.com
    Rate this comment: 12345
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