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Installing “smart meters” and upgrading utility networks will force electricity providers to process far more information than they’re accustomed to handling.
Four key principles that companies should follow if they hope to analyze customers’ data without alienating them.
The location-based service might feel like a game to its users, but it’s producing worthwhile data for businesses.
A look at the trends that are making “big data” so big.
A company that runs hospitals and clinics puts its people to work more effectively after software points out patterns in a huge pool of data.
Customers’ capital on social-media sites is becoming a data point worth analyzing.
Wharton’s Customer Analytics Initiative tries to help companies make better sense of the data they’re sitting on.
Michael Stonebraker helped invent technology that put databases into every business. Now a growing flood of data means he needs to reinvent it.
DARPA-funded technology from Proximal Labs is among the new tools that can help companies gain insights about their customers.
Measuring people’s physical reactions helps companies improve the user experience.