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The service, an engineering marvel, could boost Google’s bottom line.
Using the contents of images or videos to target Web ads could improve click-through.
Can advertisers take advantage of users’ online social activities?
Microsoft’s Danah Boyd on social networking.
Twitter will have to overcome several challenges for the scheme to be successful.
Startup will track live events, including streaming video, auctions, and competitions.
Automatically tailored display ads could attract small businesses.
BuzzLogic hopes that monitoring online discussion will help advertisers target the right customers.
Researchers find a way to identify individuals in supposedly anonymous social-network data.