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No one really knows how many people visit websites. A San Francisco startup and Google are both working to change that.
Advertisers are building complex applications to try to engage users on social networks.
How will Revver and other revenue-sharing video websites address the challenges ahead?
The head of Google Research talks about his group’s projects.
Bluefin Labs aims to measure the connections between social media and television shows.
Bluefin Labs aims to know almost everything about what’s on TV, who’s watching it, and what they think about it.
Algorithms distinguish casual website visitors from people who truly are potential customers, so the likeliest buyers can be shown ads while they surf.