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Tag: online advertising

Bringing Ads to the Conversation

BuzzLogic hopes that monitoring online discussion will help advertisers target the right customers.

Unmasking Social-Network Users

Researchers find a way to identify individuals in supposedly anonymous social-network data.

Embracing Piracy

How to make money from online content, even after it gets loose on third-party websites.

But Who's Counting?

No one really knows how many people visit websites. A San Francisco startup and Google are both working to change that.

A Winning Web Formula

Advertisers could benefit from analyzing the early popularity of online content.

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