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  • What Will Alphabet Be When It Grows Up?

    To truly change the world, Google’s new holding company will need something that has eluded many previous industrial labs: an effective commercialization strategy.


  • Fighting ISIS Online

    The Islamic State is an Internet phenomenon as much as a military one. Counteracting it will require better tactics on the battlefield of social media.


  • Paying for Solar Power

    SolarCity’s massive new manufacturing plant in Buffalo, New York, reflects a booming demand for solar power. Is it sustainable?


  • Tech’s Enduring Great-Man Myth

    The idea that particular individuals drive history has long been discredited. Yet it persists in the tech industry, obscuring some of the fundamental factors in innovation.


  • The Hit Charade

    An algorithm might create a playlist you enjoy, but don’t mistake that for creativity.


  • In Praise of Efficient Price Gouging

    Uber’s most important innovation is the way it prices its services. But that innovation has not been unreservedly welcomed by customers. They’re wrong.


  • Genome Surgery

    Precise and easy ways to rewrite human genes could finally provide the tools that researchers need to understand and cure some of our most deadly genetic diseases.


  • Motion Pictures

    Technology is now allowing artists to do something they’ve aspired to since the stone age: make their paintings move.


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