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On the Business Front

Having personalized alerts beamed to your handheld device might seem the ultimate in weather awareness automation. But businesses also need detailed forecasts, and some weather providers are already integrating the information directly into the computers of their large industrial customers. A leader in this new field of “weather-enabled” operations is Meteorlogix in Minneapolis. The company uses satellite communications to relay customized weather updates directly into a client’s operational computer system; preprogrammed to work with Meteorlogix’s alerts, the computer system recognizes which operations are affected by the weather and then takes appropriate action.

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