November 1997
A Model for Maturing Markets
By Caroline T. Chauncey
You are the CEO of a fast-rising technology-based company. You've carved out a niche in your industry with an innovative product that generates a tidy profit. Suddenly new entrants are elbowing their way into your market, threatening to set off a storm of competition and drive prices-and profits-down. What do you do?
![]() | Select from the choices above to read the entire article. |
Customer Service
|
Magazine Services
|
Subscribe
|
Other
|
Advertise
|


