November 2002
Feedback
Insights and opinions from our readers
By Technology Review
Digital Theaters: Coming Soon?
With regard to the speed with which Michael Hiltzik suggests digital projection will proliferate ("Digital Cinema, Take 2," TR September 2002), I think a point is being missed. Once a theater has digital-projection capability, it can show many products, from rock concerts to corporate presentations. In Great Britain, a recent experiment with digital projection of three Broadway-based shows drew rave reviews and commanded premium ticket prices. There are also some fairly big savings to the studios from not having to deliver prints to each theater. I suspect the theater chains may move to this digital medium more quickly than conventional wisdom thinks.
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