April 1997
The Medium is Only Half the Message
Technologists and storytellers: Can't we all just get along?
By Brian Ferren
Engineers describe the performance of new media like television or motion pictures in terms of "technical resolution"-measurements such as frame rate, spatial resolution, brightness, and dynamic range. If you design lenses or build projection systems for a living, this technical resolution is likely to be of more than passing interest-it's usually how your work is judged.
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