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November/December 2008

What Does Apple Want?

Programmers bemoan the fickleness of the iPhone's gatekeepers.

By Larry Hardesty

Useful? Apple has rejected iPhone apps for “limited utility”—but one that lets users feign chugging a beer wasn’t among them.
Credit: Dan Saelinger

In March, when Apple opened the iPhone up to third-party applications, it yielded little control over the popular gadgets: iPhone applications are subject to Apple's approval and can be downloaded only from Apple's Internet-based App Store.

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