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Q&A: Rick Rashid

Continued from page 1

By Jason Pontin

Wednesday, December 13, 2006

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TR: What else could you do with that prospective memory and processing power?

RR: One of our research projects a few years ago asked, If you started to harvest all the information on usage, what could you do? Logically, your computer knows where every piece of text in a document comes from. Did you type it? Did you cut and paste it? Where from? Did it come from an e-mail? And so on. Extrapolate that idea: computers could use the knowledge of where information comes from to very powerful effect.

TR: Like what?

RR: For businesses, it could be a source of business intelligence. For individuals, it could be your entire life's history. We've got a project at our Cambridge, England, facility called SenseCam. The researchers developed a device which you could wear around your neck. It was a kind of black box for a human being. It had a 180-degree camera, it had sound sensors, heat sensors, acceleration sensors--whatever. And the idea behind it was: we're getting to a stage where we have human-scale storage. Where it's possible to record every conversation you will have until you die. You could record every conversation and it would take a terabyte of storage and it would cost you $500. Or you could keep an entire year of video--everything you saw!--and it would also cost you a terabyte. You could keep all those things. You could begin to augment human memory in a way that science fiction talks about but wasn't really possible before. The interesting thing about this is that people wouldn't have to lose any of their life. My dad passed away a few years ago. How valuable would it be if I could recapture a conversation I had with him?

TR: Life has been a process of forgetting.

RR: But it doesn't have to be anymore. I don't even have a record of my father's voice! One of the things that came out of this research at Cambridge is very poignant. They gave the SenseCam to a woman who had a form of encephalitis that removed her ability to remember anything for more than a day or so. In the past, the way you worked with a patient like that is that a relative would write a diary for her. But we discovered that for this particular woman, when she reviewed the video of her day, she not only remembered more events, but she remembered the events a month later. It stimulated her mind. When I think of the future of computing, these are the kinds of developments I am excited about.

Comments

  • Good answers to lousy questions
    The first two questions are lousy, and Rick's responses were on target.  You might as well ask suggest that iPods are poorly designed compared to ballpoint pens!
    Rate this comment: 12345

    stevec22
    12/13/2006
    Posts:1
    • Re: Good answers to lousy questions
      No, these are dodgy answers to good questions. This one is particularly frustrating: "I would say you have upwards of 800 million people using PCs today, so the software can't be that bad."

      What I mean is: what choice do people have but to pay the Microsoft tax? Microsoft has a monopoly on the desktop, there is no incentive for them to go for industrial design thinking.
      Rate this comment: 12345

      gnirre
      12/14/2006
      Posts:2
  • iPod tech-myopia
    The iPod is so over.  I have to laugh when I hear reporters and others analysts use it as a bench mark when having serious interviews with tech leaders.  The iPod had it's day and now it is just another piece of electronics equipment.  Mr. Rashid answered the questions well and in the end brought up the kinds of questions that should have been asked: what are computers/software/electronics going to do for humanity in the future.
    Rate this comment: 12345

    grausc01
    12/13/2006
    Posts:12
    Avg Rating:
    3/5
  • Microsoft promising miracles. Again
    Rashid stays true to Microsoft spirit, this is a company that sells dreams, not functionality.

    Stay with Office and Windows, for just a little longer, and we promise you something “great”  - these are Rashids words - something “very powerful”, something “science fiction”.

    And when you thought you heard it all, Rashid actually promises to make the dead rise.
    Rate this comment: 12345

    gnirre
    12/14/2006
    Posts:2

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