Five eye-popping augmented reality applications for the iPhone, G1, and more.
By TR Editors
A panel at EmTech@MIT will discuss future directions in augmented reality (AR). Over the past year, the technology has reached the mainstream, with applications released for cell phones equipped with sophisticated positioning sensors. So far, most are geared towards tourism and navigation.
Wikitude, one of the first AR cell phone applications, works on Google's Android-Powered G1 phone. The software, released by Austrian-based company Mobilizy grabs information from Wikipedia and overlays it on real world locations.
Layer3D, developed by SPRXmobile in the Netherlands, also runs on Android devices. This application retrieves data from Twitter, Flickr and Wikipedia, and superimposes it on top of the real world.
Created by Tokyo-based firm Ubiquitous Entertainment, Arider uses an iPhone 3GS connected to a head-mounted display. A cyclist can use the system to see a map projected onto the road and to make hands-free calls.
This AR game was developed by Steven Feiner and his colleagues at Columbia University. A player wearing goggles sees virtual objects superimposed on top of a flat board; the object of the game is to maneuver a virtual marble by tilting the board.
These are targeted towards consumers. Imagine the possibilities when the apps will be targeted towards the businesses. The amount of real time data those will generate and power retailers can unleash based on that.
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